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The Daily Prothom Alo has been
continuously publishing since November 04, 1998. It was warmly accepted
by the different section of readers around the Globe within a short span
of publication. As a result Prothom Alo’s growth in circulation and
readership has broken all previous records in the newspaper industry
history in Bangladesh. In reference to January 2008 circulation
statistics, average circulation per day of Prothom Alo was more than
3,50,000 which is increasing day by day. Everyday approximately
24,00,000 people read the print edition of Prothom Alo. On the other
hand average online readership of Prothom Alo is almost 4,00,000.Besides
the impartial and authentic news presentation, Prothom Alo’s effort for
serving the nation trough fulfilling corporate social responsibility is
being acknowledged and applauded at home and abroad.
THE DAILY PROTHOM ALO
ADVERTISING TARIFF, PRINT EDITION 2008
(Effective from June 01, 2008)
Per Inch-Column Tk. 3,000 (Color) & Tk. 2,000 (B/W)
For Display and Inner General Pages |
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| Special Pages |
| Front Page per inch-column (Min. 12
inch-col and Max. 40 inch-col) (Color) |
Tk. 10,000/= |
| Back Page per inch-column (Min. 6
inch-col) (Color) |
Tk. 8,000/= |
| Third Page per inch-column (Color) |
Tk. 6,500/= |
| Second Page per inch-column (B/W) |
Tk. 3,500/= |
| Second Page per inch-column (Color) * |
Tk. 5,500/= |
| Nineteenth Page (Back Inner) per
inch-column (B/W) |
Tk. 3,000/= |
| Nineteenth Page (Back Inner) per
inch-column (Color)* |
Tk. 4,500/= |
| Fifth Page per inch-column (Color) |
Tk. 5,000/= |
| Seventh Page per inch-column (B/W) |
Tk. 3,200/= |
| Seventh Page per inch-column (Color) |
Tk. 4,500/= |
| Ninth Page per inch-column (B/W) |
Tk. 2,200/= |
| Ninth Page per inch-column (Color) |
Tk. 3,500/= |
| Sports Page per inch-column (Color) |
Tk. 4,000/= |
| Center spread per inch-column
(Color)* |
Tk. 3,500/= |
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Additional 25% will be charged for special
positions |
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| Spot Advertisements |
| Front Page per inch-column (Max. 2
inches) |
Tk. 20,000/= |
| Back Page per inch-column (Max. 4
inches) |
Tk. 10,000/= |
| Sports Page per inch-column (Max. 5
inches) |
Tk. 5,000/= |
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| Classified Advertisement Rate |
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Tk. 500 will be charged for the first 15 words and Tk. 25 will be applicable for the next each words.
Tk. 1000 for Birthday Advertisements (2 inches). Classified advertisement must be within 40 words. No special heading will be given for classified advertisements.
Additional Tk. 100 for the same advertisement for online edition (Other Than Birthday Ad). Every advertisement will stay online for 07 (Seven) days.
Tk. 200 exclusively only for same size of ad in online edition. Duration for this category ad is also 07 (Seven) days.
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| Box Service |
| Tk. 1000 is the rate for receiving letters from Prothom Alo Box Number. Each Box Service is valid for 30 days only. |
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| Weekly Magazine-Chutir Dine: On Saturday |
| Front Strip (2 inch X 7.75 inch) (Two
Color) |
Tk. 40,000/= |
| Back Cover (Two Color) |
Tk. 60,000/= |
| Second Cover (B&W) |
Tk. 50,000/= |
| Third Cover (B&W) |
Tk. 45,000/= |
| Inner General (Color) |
Tk. 40,000/= |
| Inner General (B/W) |
Tk. 35,000/= |
| Center Spread (Two Color) |
Tk. 75,000/= |
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* Ad Tariff of ROS+ALO will be applicable for
CHUTIR DINE when it will be COLOR |
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| Stadium: On Sunday |
| Front Page per inch-column (Color) |
Tk. 2,500/= |
| Back Page per inch-column (Color) |
Tk. 2,000/= |
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| Aine Odhikar: On Sunday |
| Per inch-column (B&W) |
Tk. 1,800/= |
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| Biggyan Projonmo: On Sunday |
| Per inch-column (B&W) |
Tk. 1,800/= |
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| Dhakai Thaki: On Sunday |
| Front Page per inch-column (Color) |
Tk. 2,000/= |
| Back Page per inch-column (Color) |
Tk. 1,800/= |
| Inner Page per inch-column (B/W) |
Tk. 1,200/= |
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| Weekly Magazine (ROS+ALO): On Monday |
| Front Strip (2 inch X 7.75 inch)
(Color) |
Tk. 50,000/= |
| Back Cover (Color) |
Tk. 75,000/= |
| Second Cover (Color) |
Tk. 65,000/= |
| Third Cover (Color) |
Tk. 60,000/= |
| Inner Cover (B/W) |
Tk. 35,000/= |
| Inner Cover (Color) |
Tk. 45,000/= |
| Center Spread (Color) |
Tk. 85,000/= |
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| Naksha: On Tuesday |
| Front Page per inch-column (Color) |
Tk. 4,000/= |
| Back Page per inch-column (Color) |
Tk. 3,500/= |
| Inner Page per inch-column (Color) |
Tk. 3,000/= |
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| Narimancha: On Wednesday |
| Per inch-column (Color) |
Tk. 3,000/= |
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| Shasta Kushal: On Wednesday |
| Per inch-column (Color) |
Tk. 2,500/= |
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| Ananda: On Thursday |
| Front Page per inch-column (Color) |
Tk. 3,500/= |
| Back Page per inch-column (Color) |
Tk. 3,000/= |
| Inner Page per inch-column (B/W) |
Tk. 1,800/= |
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| Anno Alo: On Friday |
| Front Page per inch-column (Color) |
Tk. 3,000/= |
| Inner Page per inch-column (B/W) |
Tk. 1,800/= |
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| Shahitto Shamoyeki: On Friday |
| Per inch-column (Color) |
Tk. 2,300/= |
| Per inch-column (B/W) |
Tk. 1,800/= |
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| Golla Chut: On Friday |
| Per inch-column (Color) |
Tk. 2,300/= |
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| Projonmo Dot Com: On Friday |
| Per inch-column (Color) |
Tk. 2,500/= |
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| Special Supplement: On Special days |
| Front Page per inch-column (Color) |
Tk. 4,000/= |
| Back Page per inch-column (Color) |
Tk. 3,500/= |
| Inner Page per inch-column (Color) |
Tk. 3,000/= |
| Inner Page per inch-column (B/W) |
Tk. 2,000/= |
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| Terms & Conditions: |
Prothom Alo preserves the right to
Cancel/Hold or publish ad/s one day prior or later from the
schedule date of advertisement in case of emergency/unavoidable
situation.
Advertisement release order must be submitted at least 03 days
prior and ad matter must be 02 days before publication. No
advertisement is acceptable without Release Order.
For Classified ad/s English word is acceptable in case of e-mail
or web address
Deadline for submitting ad is 5 pm. (for Main section of Print
Edition)
Deadline for submitting ad is at 12 pm 2 days prior publication
(For Supplements of Print Edition)
Booking Cancelation Charges:
APPLICABLE FOR FRONT, BACK & PAGE 03
50% if cancel 2 days before publication
75% if cancel 1 day before publication
APPLICABLE FOR INNER GENERAL PAGE
25% if cancel 2 days before publication
50% if cancel 1 days publication
25% Additional cost will be applicable for Political
Advertisements.
In terms of printing quality 25% deviation should be acceptable.
No complain regarding published advertisement (if any) is
acceptable after 24 hours of publication.
No VAT/Tax will be deducted from the net receivable of Prothom
Alo. If any Govt. Tax applicable, it should be added in the bill
before deduction. |
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| Contact Information |
THE DAILY PROTHOM ALO
ADVERTISEMENT DEPARTMENT
100 Kazi Nazrul Islam Avenue, CA Bhaban (Ground Floor),
Karwan Bazaar, Dhaka 1215, Bangladesh
Telephone: 88-02-8110081
TELE-FAX: 88-02-8115306
E-mail:
advertisement@prothom-alo.info
Web:
www.prothom-alo.com |
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